In 2018, Huawei achieved more than 200 million smartphone sales, thanks in particular to the excellent performance of its latest high-end models, the P20 Pro and the Mate 20 Pro. Not forgetting the success of its Honor brand. Moreover, the Chinese manufacturer doesn’t want to stop there, and continues to launch new models. By the end of 2019, the firm wants to become the leader of the smartphone giants, ahead of Samsung. Currently, the firm has recorded an annual turnover of 100 billion dollars against 92.5 billion in 2017. Return the activity of the Chinese brand with a mobile phone expert: Hexagone Mobile.
The secret of this growth
In 2018, Huawei sold 200 million smartphones worldwide, a significant increase from the 153 million units sold in 2017. With this new record figure, the Chinese manufacturer confirms its position as an outsider behind the Korean giant Samsung, which achieved 321 million sales in 2017.
For Hexagone Mobile, the secret of the Chinese manufacturer‘s success lies in the acceleration of the pace of launches compared to its competitors. At a time when the P Smart and Nova 3i are still fresh in our memories, Huawei is rushing to launch a brand new low-cost model, not forgetting the Honor brand models. Moreover, the firm is banking as much on the complementarity as the competition between the two brands, and this diversification strategy seems to be bearing fruit. The firm launches new models every month, attracting the full attention of consumers, which contributes to continuous renewal.
Launches every month
Huawei presents interesting models all year round. The Chinese brand is starting 2019 strong with the release of the P Smart, which was launched on Christmas Eve and followed the arrival of the Nova 4 with a week. One week later, Huawei surprises with a completely different model: the Y7 Pro.
According to Hexagone Mobile, the Y7 Pro is the lighter version of the P Smart and also the successor of the Y7 Pro version 2018. It is a low-cost model, with a panoramic display with a rounded notch and a double photo sensor, in addition to other interesting features. In addition, its large battery remains its main asset, as it has a capacity of 4000 mAh.
As for the 2019 version of the Huawei P Smart, it has just been launched with a more chic, modern and almost borderless design. Compared to the 2018 version, the upper notch is in the shape of a water drop and is quite discreet. As for the lower notch, it does not exist in this new model. In addition to other high performance features, this model has an AI that can recognize more than 500 scenes to optimize photos in real time. Best of all, the Huawei P Smart 2019 has a new TÜV Rheinland certified eye comfort mode that filters out high-energy blue light to relieve eye strain caused by long use.