Yes, radio can be effective for your advertising strategy! Especially for an express proximity communication… Simpler implementation for cheaper communication There are many advantages to using radio for your advertising. Radio is indeed a mass medium that will allow you to reach your targets more quickly (and more finely if the radio is specialized…). Booking times are generally short compared to television, for example. The opportunity for you to communicate about your last event and your exclusive offers of the moment? Nevertheless, and to be fully effective, the radio campaign…
Read MoreAdvertising: the benefits of radio
